No habit is too mundane after the pandemic. Peak-hour commuting seems like a chore. Striking a conversation feels exhausting. And showing up to work looking put together is actually considered a triumph.
normalnormal celebrates small wins in the everyday. Five personalized stories are represented through five scents, each narrating life's simple triumphs that are too often being overlooked. Because a simple pat on the back doesn't quite cut it. Everyone deserves a badge.
N². 01 RUSH HOUR COMMUTE RANGER
WAKING UP BEFORE THE ROOSTER CROWS TO CATCH THE JAM-PACKED MORNING TRAIN, FOLLOWED BY A MOTOR TAXI RIDE THAT SWERVES AROUND THE TRAFFICKED ROAD.
KUDOS FOR ENDURING THOSE DREADFUL HOURS OF COMMUTING TO WORK.
N². 02 STREET FOOD FIGHTER
WHEN THE EVENING FALLS AND THE WARM GLOW OF STREET FOOD TENTS INVITES YOU IN FOR A FEAST. THE HARMONIOUS CLANGS OF WOKS, THE AROMATIC SMOKE THAT WAFTS AROUND,
TEASING THE SENSES.
KUDOS FOR EXPLORING STREET FOOD.
N². 03 PRODUCTIVE UNPRODUCTIVE LOUNGER
SO MANY THINGS TO DO, SO LITTLE TIME. IT DOESN'T HURT TO AVOID WORK AND GET THE REST THAT WE SORELY NEED. DOING NOTHING IS THE BEST THING WE CAN DO. WE'VE EARNED IT.
KUDOS FOR DOING ABSOLUTELY NOTHING.
N². 04 AWKWARD SILENCE SURVIVALIST
A SUDDEN REALIZATION THAT SOCIAL INTERACTION IS ESSENTIAL FOR POST-PANDEMIC SURVIVAL. JUST A SMALL PINCH OF BRAVERY WOULD DO TO BREAK THE AWKWARD SILENCE.
KUDOS FOR SAYING HI FIRST.
N². 05 APPARENTLY PROMISING STYLIST
WEARING PAJAMAS EVERY DAY IS SO OUT OF TREND, AS TEMPTING AS IT SOUNDS. NOW'S THE TIME TO SHOW OFF THAT FRESH HAIRDO AND ROCK THAT NEW OUTFIT. THE WORLD IS YOUR RUNWAY.
KUDOS FOR LOOKING PUT TOGETHER.
